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Opera audience

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Discover who's really in your seats with True Tickets' secure digital ticketing

Capture first-party data on every patron who attends your performances with our Tessitura-integrated solution. 

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100+
TESSITURA ORGANIZATIONS
21.7M
SECURE DIGITAL TICKETS DELIVERED
2.9M
TICKETS SHARED
803K
NTF FROM TICKET SHARING

📅 Discover Who's Really In Your Seats

65% of ticket transfers go to first-time patrons you never meet. True Tickets reveals these hidden audience members and connects them directly to your CRM.


Book a quick demo today to see how our secure digital ticketing solution:

✅ Captures the identity of every person who uses a shared ticket—turning unknown guests into marketable contacts.

✅ Boosts your revenue potential—our clients uncovered $3.8M+ in new sales and donations last season.

✅ Integrates seamlessly with Tessitura, with dynamic QR codes that prevent fraud and password-less login for smooth patron experiences.

Ready to transform your audience data and drive new revenue?

Discover Who's Really In Your Seats

True Tickets is a secure digital ticket delivery service built exclusively for arts organizations using Tessitura. Our dynamic QR code technology prevents fraud while capturing valuable first-party data about who's actually sitting in your seats. With password-less login, no app downloads, and deep Tessitura integration, True Tickets transforms your ticketing from a transaction into a powerful marketing and audience development tool.

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Homepage security shield icon (64 x 64 px) Secure Ticket Delivery
Secure Ticket Delivery

Protect your venue with dynamic QR codes that refresh every 30 seconds, preventing screenshots, duplicates, and unauthorized entry while ensuring only legitimate ticket holders gain access

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Homepage Patron Experience Preview iphone demo icon Seamless Patron Entry
Seamless Patron Entry Streamline the patron experience with mobile wallet integration, password-less login, and instant contactless ticket delivery that reduces entry lines and support overhead while enhancing accessibility
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Homepage ticket sharing icon (64 x 64 px) Rules-Based Sharing
Rules-Based Sharing

Enable controlled ticket sharing with our Rules-Based Ticket Sharing engine that lets you set granular policies at the system, performance, price type, or constituent level—all managed directly through your Tessitura system

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Tessitura icon Deep Tessitura Integration
Deep Tessitura Integration

Benefit from our unparalleled Tessitura integration with real-time data synchronization that writes delivery, share, and scan information directly into Order Seat History and constituent records

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Homepage Patron Insights growth chart icon-1 Shadow Audience Insights
Shadow Audience Insights Reveal your shadow audience by capturing the identity and contact information of every person who receives a shared ticket, turning unknown guests into actionable first-party data in your Tessitura CRM
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GROW REVENUE & LOYALTY
GROW REVENUE & LOYALTY

Convert newly revealed audience data into targeted marketing campaigns, personalized outreach, and increased fundraising opportunities that drive loyalty, boost revenue, and create sustainable audience growth