Matt Zarracina

Matt leads True Tickets, a technology company that connects their venue clients and partners with the people who actually attend their events, preserving that relationship through every sale, share, reshare, resale, and scan. Before co-founding True Tickets, Matt served as Director of Innovation at Thales xPlor where he applied Design Thinking concepts to identify, assess, & develop disruptive innovations in blockchain, AI, and data analytics for commercial use. Earlier, as Senior Manager at Deloitte Consulting, he led growth strategy, M&A, & innovation projects for multiple Fortune 500 companies. Matt's professional journey began as a helicopter pilot in the US Navy, where he developed the leadership skills that now drives his passion for transforming the ticketing industry through innovative technology solutions.

Blog Post by Matt Zarracina

Matt ZarracinaNov 22, 2022, 8:45:00 AM3 min read

Ticketmaster and Taylor Swift: This Problem Already Has a Solution

Matt ZarracinaSep 16, 2022, 5:15:00 AM< 1 min read

Your Blog Post Title Here...Delivering Trust in Ticketing

Henry Ford once said, “If I had asked my customers what they wanted they would have said ...

Matt ZarracinaSep 13, 2022, 8:45:00 AM3 min read

Want to Innovate in Ticketing? Start with “Why.”

Matt ZarracinaJun 30, 2022, 10:45:00 AM4 min read

Building Trust to Expand Reach: What’s in it for ticketing marketplaces?

Matt ZarracinaApr 28, 2022, 10:30:00 AM< 1 min read

Moving to digital ticketing is a non-issue . . . as long as . . .

Matt ZarracinaMar 31, 2022, 6:15:00 AM5 min read

Ticketing, the “Actual-Verse”, & NFTs — 2.0

Matt ZarracinaMar 17, 2022, 6:45:00 AM6 min read

Ticketing and Web 3.0: Bridging the Metaverse and the “Actual-verse”

In January, my team and I were on-site with one of our clients, The Dr Phillips Center in ...

Matt ZarracinaFeb 22, 2022, 9:45:00 AM3 min read

The Ticket is the Key to the $500B Sports, Music, and Theater Space

Total global spend on sports, music, and theater events is a massive $500 billion ...

Matt ZarracinaJan 19, 2022, 5:45:00 AM3 min read

Collaboration Is the Key to Success in Ticketing

Ticketmaster and Live Nation merged in 2010, solidifying their status as a dominant ...

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