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TICKET SHARING

Ticket sharing_transparent background

TURN EVERY SHARED TICKET INTO A KNOWN PATRON

Patrons share tickets all the time. True Tickets makes that handoff simple, secure, and connected to Tessitura, so your team can see who actually receives each ticket and grow your CRM beyond the original buyer.

THE SHARING PROCESS IS SIMPLE

Step 1 icon-1
THE TICKET HOLDER SHARES
The ticket holder selects which tickets to share and sends it to their guest
Step 2 icon-1
THE GUEST ACCEPTS
The guest accepts the ticket through the secure ticket wallet, using an existing login or created a new record
Step 3 icon-1
TESSITURA UPDATES
Recipient data syncs back to Tessitura, giving your team visibility into who now holds the ticket
Step 4 icon-1
TICKET STAYS CONNECTED
The ticket remains traceable through every share, reshare, return, or reclaim, giving your team visibility into who holds it and how it moved. 

YOUR AUDIENCE IS MUCH LARGER THAN YOUR CRM

The purchase record and the attendance record are not always the same thing. A single buyer may represent friends, family members, donors’ guests, or group attendees, many of whom arrive on tickets someone else purchased.

True Tickets helps venues reveal their Shadow Audience™, the previously unknown patrons attending on shared or resold tickets, by identifying ticket recipients directly in Tessitura. That turns unknown attendees into known patrons your team can market to, engage, and build relationships with.

  • Patrons can share tickets in seconds based on the permissions you set
  • Every accepted share creates a verified Tessitura constituent
  • Reveal more of your audience without changing patron behavior
  • Unlock new CRM records and future donors, members, and attendees
MANAGED IN TESSITURA

TICKET SHARING RULES

1. system defaults_ icon_sharing page
1. SYSTEM DEFAULTS
Applies to all tickets unless overridden
2. production elements_ icon_sharing page
2. PRODUCTION ELEMENTS

Applies to hierarchy:

Season > Show > Performance
3. Price Types_ icon_sharing page
3. PRICE TYPE
Overrides for specific price types
4. constituent attributes icon_sharing page
4. CONSTITUENT ATTRIBUTES

Overrides based on order owner attributes

REVEAL THE AUDIENCE BEHIND EVERY SHARED TICKET

See how True Tickets transforms ticket sharing into audience growth.
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